Is Fractional Art Investing the Future of the Market, or a Scam?

Welcome to the Art Angle, a podcast from Artnet News that delves into the places where the art world meets the real world, bringing each week’s biggest story down to earth. Join us every week for an in-depth look at what matters most in museums, the art market, and much more, with input from our own writers and editors, as well as artists, curators, and other top experts in the field.

So you want to buy a Picasso?

No, it’s too expensive. 

Okay, fine, that’s fair. Want to buy a teensy, weensy, tiny little microscopic fleck of a Picasso?

That sounds better, doesn’t it? Believe it or not, that kind of sales pitch is actually gaining traction in a big way in the wild world of fractional art sales, where massive new startup companies are buying up the bluest of blue-chip art—think Basquiat, Joan Mitchell, and Ed Ruscha—and selling what are essentially shares in these pieces to speculative investors. With an influx of companies like Masterworks, Yieldstreet, and Particle, it’s rapidly becoming a big business.

But what do you actually get if you buy a share in a painting, how does it work, and what is it really worth? This week, senior reporter and resident Art Detective Katya Kazakina joins Andrew Goldstein to discuss her new deep-dive into the world of fractional art ownership, published in the most recent issue of Artnet News Pro’s Intelligence Report. 

 

Listen to other episodes:

‘Be Comfortable With Not Knowing Everything’: How a Mysterious Whitney Biennial Confronts Our Anxious Moment

‘They’ve Created Perceived Value Out of Thin Air’: The Whole Bored Ape Yacht Club Phenomenon, Explained

‘You Can Absorb the Traumas of the Time, But Also Open Up to the Future’: Cecilia Alemani on Curating Her Venice Biennale For an Anxious Era

‘Assimilating Is Very Dehumanizing’: How Afghanistan’s Artists Are Making Their Way in Exile

‘Visibility Means Survival’: How the Art World in Ukraine’s Besieged Capital Is Fighting Back

‘You Tell Me Your First Five Exhibits, I Can Tell You 20 Years Into the Future How Much Your Work Will Be Selling’: How To Become a Successful NFT Artist

The Art Angle Podcast: Marina Abramović on How Her Artistic Method Can Change Your Life

The Art Angle Podcast: Jennie C. Jones on Why You Should Listen to Her Paintings

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https://news.artnet.com/multimedia/the-art-angle-podcast-fractional-ownership-intel-report-2103268

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